Each year Product of the Year works closely with our PR Agency, Crossman Communications, to ensure that our winners receive as much coverage as possible across mutilple media platforms. The PR plan is communicated to all winners along with a PR Toolkit for winners to use to leverage their win.
2012 winners were featured in over 170 media clips including;
2 National TV stories
8 National Radio segments
8 National Consumer Magazines
41 Trade publications
116 online mentions
Please see below for some examples of media coverage.