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    Brand Manager, PUR

    “There’s no better compliment than one that comes directly from consumers themselves. The American consumer has always been the number one factor driving our product innovations and this distinction reinforces that we are on the right track.”

    Brand Manager, PUR
 Procter & Gamble (2009 US Winner)

    Winning POY opens up a lot of opportunities. It is such an endorsement of our brand and product. It will open opportunities with the retail trade and it is an endorsement for the consumer of how great the product is. Nicki Anderson – SPC, Director of Marketing and Innovation

    Group Product Director, Zyrtec

    “It is really helpful for consumers particularly in today’s economy and environment to have help in navigating so many of the different products that are out there.”

    Group Product Director, Zyrtec (2009 US Winner)

  • POY LATEST NEWS

    2014 Awards Now Open for Entry

    Entries are now open for the 2014 Product of the Year Awards, recognising Australia’s most innovative products to hit the shelves this year. The winning products are selected by over 11,000 shoppers in the biggest independent consumer survey in the country. To be eligible for entry, products must launch between January 2012 and August 2013 and be either a completely new type of product or a new and innovative twist to an existing product or brand, such as a new ingredient, redesigned shape or size, new formula, or new packaging.

    Calling All New Innovations! Entries Now Open for Product Of The Year 2014 Entries are now open for the 2014 Product of the Year Awards, recognising Australia’s most innovative products to hit the shelves this year. The winning products are selected by over 11,000 shoppers in the biggest independent consumer survey in the country. To be eligible for entry, products must launch between January 2012 and August 2013 and be either a completely new type of product or a new and innovative twist to an existing product or brand, such as a new ingredient, redesigned shape or size, new formula, or new packaging. “The awards are going from strength to strength with over four years of support from both the industry and consumers. Product of the Year in Australia has rapidly become the highly valuable marketing tool that, for over 28 years, has helped winners around the world set themselves apart from their competition” said Sarah Connelly, Director of Product of the Year Australia. “Previous award winners in Australia have reported from sales increases of over 40% after using the Product of the Year logo on their packaging, promotions and advertising, which winners are able to do for 12 months following their win.” In 2013 winners were chosen from 34 categories, up from 28 the year before, including Household cleaning, dental care, prepared meals and health and wellbeing .Entries close on August 2nd 2013 and the 2014 Categories will be finalised after Jury preview in September. All entrants will be judged and vetted by a ‘jury’ of industry experts representing retailers, media, consumer researchers and journalists. They will determine whether each meets the key criteria of the program and can then be submitted for judging in the 11,600 strong consumer survey by global research group Neilsen. For more information, or to enter, please visit the website at http://productoftheyear.com.au/. For further information please contact: Sarah Connelly Product of the Year Australia (02) 8356 1999 / sarah.connelly@productoftheyear.com.au

    2013 Winners Announced

    February 22nd 2013 - Last night the winners of the 2013 Product of the Year awards were announced at a ceremony held in the Opera Point Marquee at the Sydney Opera House. It was a fabulous evening hosted by Lisa Wilkinson who awarded 34 winners for being the best and most innovative products of 2013. Check out our winners on the 2013 winners page!

    Winners of the 2013 Product of the Year Awards were announced at a ceremony held last night at the Sydney Opera House. It was a fabulous evening hosted by Channel Nine’s TODAY Show co-presenter and regular jury panel member Lisa Wilkinson who awarded 34 winners for demonstrating excellence and innovation, as voted by more than 11,600 Australian shoppers. The revolutionary Philips Sonicare Airfloss, a new alternative to string floss, which takes just 60 seconds to clean between all of your teeth, is just one of the pioneering products that stole the show. Other original concepts that romped to victory include the Vaseline Aloe Fresh SPF Hydrating Lotion, a light body moisturiser that also offers great sun protection, Helga’s Thins, a new take on bread, Schwarzkopf Shake It Up Colour Foam, a fun colouration that is ready to use simply by shaking, giving it a milkshake-like effect, and the Queen Chocolate Mill, providing grated chocolate in a twist. Voters were suitably impressed by the extra touches to their favourite gourmet items, reflected in victories for products like Macro Gourmet Dips, which are now also gluten and dairy-free, and the Birch & Waite Stir Fry Sauces range, a preservative-free, chilled blend of premium ingredients that offer a perfect complement to stir-fries. Sweet-tooths were also indulged with fresh ideas that made a big impact, like the Streets New Blue Ribbon 3-in-1 range, combining three delectable flavours into one tub, and Cadbury’s Dairy Milk Marvellous Creations, where the injection of fun comes from the redesigned block packaging and unexpected and exciting flavours and textures. BIC gained success by offering high end products at disposable prices, like the Hybrid 4 Advance for men and the Soleil Savvy for women, while Aldi has released its Berg Ham Value pack which consists of four individual cells of sliced ham with a longer shelf life of up to 70 days. It is without a doubt that this year’s awards were fiercely competitive with so many brands showing excellence and creativity. To come out on top is a real tribute to the time and effort put in by manufacturers to deliver something truly unique and relevant to consumers. Thank you to everyone who entered and huge congratulations to all 34 winners of the 2013 Product of the Year Awards! To see the full list of champions, click on the ‘winners’ tab of our website. Entries for the 2014 Product of the Year Awards will open in April. Keep checking our website for more details or follow us on Facebook www.facebook.com/ProductofYear or Twitter @ProductofYear for regular updates.

    Product of the Year 2012 Jury Panel Shortlists Record Entries

    The first stage in finding the 2013 Product of the Year category winners is complete with the annual jury day held yesterday in Sydney. The jury panel of nine made up of retail experts, industry representatives and key media, tried and tested 117 entries ranging from ice cream and curries through to toothbrushes, coffee machines, cleaning products and beyond.

    The first stage in finding the 2013 Product of the Year category winners is complete with the annual jury day held yesterday in Sydney. The jury panel of nine made up of retail experts, industry representatives and key media, tried and tested 117 entries ranging from ice cream and curries through to toothbrushes, coffee machines, cleaning products and beyond. Product of the Year recognises and rewards the latest and most innovative products to hit shelves. Now in its fourth year, the distinctive red and white logo represents the ultimate vote of consumer confidence, with the winning products selected by more than 10,700 shoppers in the largest independent survey of its kind in the country. Director of Product of the Year Australia, Sarah Connelly, said the jury members had their work cut out for them with a record number of products entered for the awards. “We have had a significant amount of entries this year across a diverse range of categories so the jury had a big job on their hands putting each one through rigorous testing to ensure it meets key criteria,” said Ms Connelly. This year the panel was led by Ian Alwill, Chairman of the Advertising Standards Bureau and former Executive Director of Group Marketing for Nestle. He was joined by Kidspot.com.au CEO, Natalie Mactier, IGA’s Peter Love, Foodworks’ Middhat Massoud and Gavin Williams, CEO of the Packaging Council Australia among others. Ian Alwill said he was delighted to chair the jury panel for the first time this year. “Jury day is an important part of the Product of the Year award program. Our role is to ensure the best and most innovative products on the market are recognised and rewarded because they offer clear consumer benefit,” Mr Alwill said. Short-listed products will now be put to the test, with more than 10,700 Aussie consumers voting in the Nielsen survey. As a result of growth in Australia, Product of the Year has significantly expanded the consumer sample by 53 per cent and re-designed the survey questions to have greater focus on new product performance, with an enhanced consumer preference index as a key measurement area. The category winners will be revealed at an awards ceremony in February 2013. ENDS 2013 Product of the Year Jury Panel Ian Alwill, Principal of Alwill Associates and Chairman of the Advertising Standards Bureau Lisa Wilkinson, Channel Nine’s TODAY Show co-host Lorna Gloria, Retail World Editor Kirsty Dollisson, General Manager of Marketing and Commercial at Torch Media Peter Love, General Manager of Sales and Merchandise at IGA Midhat Massoud, General Manager of Merchandise at Foodworks Gavin Williams, CEO of the Packaging Council Australia Natalie Mactier, CEO of Kidspot.com.au Leigh Shaw, Director of Consultancy Services at Nielsen Australia For any media inquiries, please contact Cassandra Robinson, Crossman Communications on (02) 9361 6099, @CrossmanComms or Cass.Robinson@crossmancommunications.com.au

    Product of the Year and Kidspot unite for Aussie families

    Australia’s largest independent consumer survey of product innovation, Product of the Year, and leading parenting website, Kidspot, have joined forces to help Aussie parents make better purchasing decisions for their families by arming them with valuable and trustworthy product information at the touch of a button.

    Australia’s largest independent consumer survey of product innovation, Product of the Year, and leading parenting website, Kidspot, have joined forces to help Aussie parents make better purchasing decisions for their families by arming them with valuable and trustworthy product information at the touch of a button. A list of the most innovative products in the country will be available on Kidspot when winners of the 2013 Product of the Year awards are announced in February, giving busy mums and dads direct and easy access to information on the latest and hottest products to hit the shelves. Sarah Connelly, Director of Product of the Year Australia, said she is excited about the partnership with Product of the Year results being made available to people who need it most. “As a mother, I know how daunting the supermarket can be with dozens of similar products to choose from, even everyday products like bread and milk. Our mission is to highlight the best new products, making the choice much easier for parents,” she said. Natalie Mactier, CEO of Kidspot, said just like Product of the Year, Kidspot is a trusted brand providing a valuable resource to Australian families. “Our vision is to help mums and dads provide the best for their children. Partnering with Product of the Year helps deliver this by recommending everyday items that have been voted for by thousands of consumers just like them,” she said. “I’m thrilled to be involved in the entire process. As a panellist at the Product of the Year Jury Day, I will help put entries through rigorous testing to ensure they meet key criteria before proceeding to the survey phase,” Ms Mactier said. As part of the partnership, Kidspot will send its social editor to the Product of the Year awards night in February to blog about the experience and the winners who will also be listed in Kidspot’s Mums Say newsletter and Savvy Shoppers social group site. Kidspot will also offer its audience an exclusive giveaway competition where they will have the chance to take home Product of the Year hampers, jam-packed with champion household products. Winners of the 2013 Product of the Year awards will also benefit, with the opportunity to further endorse their triumph with bespoke marketing packages available across the Kidspot network. Entries for the 2013 Product of the Year awards are open until 3 August 2012. Go to www.productoftheyear.com.au for more information. ENDS About Product of the Year Product of the Year is Australia’s largest independent consumer survey of new products designed to reward innovation in consumer products across a range of categories. The aim is to provide shoppers with a symbol that guides them to the best products in category backed by the confidence of 10,700 others like them. The global awards program is in its fourth year here in Australia but was founded in France in 1987. About Kidspot.com.au Kidspot.com.au is Australia’s leading parenting website. More than 1.6 million mums rely on the comprehensive directory, parenting information and advice, community, family-friendly recipes and kid’s activities each month. The Kidspot.com.au Pty Ltd portfolio includes other parenting websites such as birth.com.au, Kidspot.co.nz, The Spot, Research Studies, Mums Say, Baby and Kids Market, Kidspot Facebook Page and SheSpot. For more information, visit www.kidspot.com.au. For any media inquiries, please contact Cassandra Robinson, Crossman Communications on (02) 9361 6099, @CrossmanComms or Cass.Robinson@crossmancommunications.com.au

    Product of the Year Expands & Improves Consumer Survey for 2013 Awards

    Product of the Year is significantly expanding its consumer sample and broadening the scope of questioning in its next annual survey to identify the best new products across a range of categories, as the program continues to grow in Australia. Nielsen, a leading global provider of information and insights into what consumers watch and buy, has been appointed to conduct the national survey later this year to determine the winners of the 2013 awards who will then be announced in February.

    Alwill to Head Jury Panel Product of the Year is significantly expanding its consumer sample and broadening the scope of questioning in its next annual survey to identify the best new products across a range of categories, as the program continues to grow in Australia. Nielsen, a leading global provider of information and insights into what consumers watch and buy, has been appointed to conduct the national survey later this year to determine the winners of the 2013 awards who will then be announced in February. As part of the switch to Nielsen from TNS, the nationally representative sample size will be increased by 53 per cent from 7,000 to 10,700, guaranteeing even more robust and accurate results. Nielsen is also re-designing the survey questions to have a greater focus on new product performance, with an expanded consumer preference index as a key measurement area. Sarah Connelly, Director of Product of the Year Australia, said that as Australia’s largest independent consumer survey of new products designed to reward innovation in the aisles, Product of Year needs to continually up the ante and Nielsen’s appointment is a key enhancement moving forward. “Since launching in Australia in 2009, Product of the Year has grown enormously so it was timely to review the size, scope and methodology of the consumer research used to decide winners,” Ms Connelly said. “With this expansion, Product of the Year is without question the ultimate vote of consumer confidence in new products,” she said. Chris Percy, Managing Director of Nielsen Pacific, said Nielsen is proud to be appointed as the preferred information provider for Product of the Year as it’s the only program that rewards product innovation and that is voted on by consumers. “Through Nielsen’s long history of innovation and integrity, our global capabilities, our unique understanding of consumer behaviour, we are ideally placed as the research provider for the Product of the Year awards,” he said. Before nominated products are submitted to the Nielsen survey, a jury panel of industry experts will put each entry through rigorous testing to ensure it meets key criteria. This year the panel will be led by Ian Alwill, Chairman of the Advertising Standards Bureau and former Executive Director of Group Marketing for Nestle. He will be joined by Today Show’s Lisa Wilkinson, Kidspot.com.au CEO, Natalie Mactier, IGA’s Peter Love and Foodworks’ Middhat Massoud. Ms Connelly said the jury panel adds another dimension to the extensive research phase to ensure Product of the Year recognises and rewards only the most innovative products to hit the shelves. “We want as many interesting, creative and exciting products as possible to be part of the awards program and the jurors help guard against those that don’t offer a true consumer benefit or fail on innovation,” she said. Entries for the 2013 awards are currently open with an early bird discount of $500 available until 6 July 2012. To be eligible for entry, products must launch between January 2011 and August 2012 and be either a completely new type of product or represent a useful innovation to an existing product or brand, for example, a redesigned shape or size, new formula, or even new packaging that will enhance the consumer experience. The 2012 Product of the Year winners were chosen from 28 categories, up from 21 the year before and 17 in 2010, including Fresh Foods, Small Appliances, Beauty, Hair Care, Pet Care, Cleaning and Adult Medicine. Entries close 3 August 2012. To enter, please visit the website at www.productoftheyear.com.au. ENDS About Product of the Year Product of the Year is Australia’s largest independent consumer survey of new products designed to reward innovation in consumer products across a range of categories. The aim is to provide shoppers with a symbol that guides them to the best products in category backed by the confidence of 10,700 others like them. The global awards program is in its fourth year here in Australia but was founded in France in 1987. 2013 Product of the Year Jury Panel Ian Alwill, Principal of Alwill Associates and Chairman of the Advertising Standards Bureau Lisa Wilkinson, Channel Nine’s TODAY Show co-host Lorna Gloria, Retail World Editor Kirsty Dollisson, General Manager of Marketing and Commercial at Torch Media Peter Love, General Manager of Sales and Merchandise at IGA Midhat Massoud, General Manager of Merchandise at Foodworks Gavin Williams, CEO of the Packaging Council Australia Natalie Mactier, CEO of Kidspot.com.au Leigh Shaw, Director of Consultancy Services at Nielsen Australia About Nielsen Nielsen Holdings N.V. (NYSE: NLSN) is a global information and measurement company with leading market positions in marketing and consumer information, television and other media measurement, online intelligence, mobile measurement, trade shows and related properties. Nielsen has a presence in approximately 100 countries, with headquarters in New York, USA and Diemen, the Netherlands. For more information, visit www.nielsen.com. For any media inquiries, please contact Cassandra Robinson, Crossman Communications on (02) 9361 6099, @CrossmanComms or Cass.Robinson@crossmancommunications.com.au

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